Trio Led by TikTok Among 10 Highest-Grossing Nongame Apps in First Half

Three Chinese apps were among the world’s 10 highest-earning nongame apps in the first half of this year, with ByteDance-owned sensation TikTok topping the ranking despite facing a backlash in some of its overseas markets due to security and privacy concerns.

TikTok and its Chinese version Douyin generated more than $920 million in revenue globally on Apple’s App Store and Google Play, up 74% year-on-year, according to a report by SensorTower. Google Play isn’t available on the Chinese mainland.

The other two Chinese apps on the top 10 list were video streaming apps Tencent Video and Baidu-owned iQiyi, which came in sixth and eighth respectively, according to the report, which did not give out revenue figures for the pair during the six-month period.

Google’s YouTube and social networking app Tinder took the second and third spots.

Worldwide consumer spending on nongame apps totaled $64.9 billion on Apple’s App Store and Google Play in the first half of 2021, representing a year-on-year increase of 24.8%, according to the report.

Meanwhile, Chinese games also did well in the first half of this year, with Tencent’s titles Honor of Kings and PUBG Mobile taking the top two spots, generating combined revenue of $3 billion globally on the two app stores, accounting for 6.7% of total revenue generated by the world’s mobile games during the period, SensorTower said. Genshin Impact from Shanghai-based company miHoYo came in third at $848 million.

Author: Ding Yi, Caixin Global

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